5 Reasons Your Website MUST Use Wordpress

It’s Free. is open source.

This means you do not incur any costs by using the platform.

It’s quite stable and secure as well so you don’t have to worry about your website crashing and losing all your information. I love the fact that anybody anywhere around the world can use it.

There are really no restrictions; you can have access to all features offered by WordPress regardless of which part of the world you come from which is just awesome

Google & WordPress Are Like a Match Made In Heaven 

Sounds hilarious (I know) but it’s true.

Google favors WordPress websites and they tend to rank higher than other websites.

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If SEO is part of your Internet Marketing (IM) strategy then you might want to consider using WordPress.

Like I had mentioned earlier it’s quite easy to incorporate a blog to your website if you’re using WordPress. I cannot stress enough the value content marketing adds to your overall digital strategy. Content is King. It doesn’t get any simpler than that.

Access To Thousands Of Plugins.

Plugins are a great way to add functionality to your website. WordPress gives you access to thousands of plugins that enable to add extra features to your website.

Caution is also advised on having too many WordPress plugins, which can have a negative impact on the user experience of your website such as; slow down your blog and cause security problems (especially when not regularly updated).

I recommend actively searching for plugins that enhance the user’s experience.

Want to know more about this? Here are 10 awesome plugins that I use that will enhance your user’s experience access here.

Access To Themes

I love themes so much. Themes allow you to style and take your website to whatever creative direction you want.

WordPress gives you access to millions of themes to choose from with a lot of the themes in the market being compatible with WordPress.

I use Headway Themes because it gives me so much room to grow my websites and customization is everything for me.

Choosing one theme over another can be confusing and tedious to be honest. That is why I wrote an entire article on what to look out for when choosing a website theme check it out here.

Finally, WordPress Is Flexible.

Most people when they are first starting out and setting up their website they barely have content or stuff to put in it.

This may mean fewer pictures, video, graphics or content. Later as your business grows your content, graphics, video and pictures on your website grow along with you.

WordPress allows your business to grow with you. You can also add as many themes and plugins as you wish. Basically you can start out small and expand without worry.

This takes a whole load off any entrepreneurs shoulder. In any business even online businesses, flexibility and reliability are everything and WordPress gives you both. [Tweet ” For your online businesses, flexibility and reliability


Still in doubt? I wouldn’t like to think so.

Let me know how this article has changed your perceptions about WordPress.

I would like to think of myself as the self-proclaimed WordPress evangelist so it might be hard to talk me out of thinking otherwise.

You can email me at [email protected] or [email protected] 

As always I would love to help and hear from you as well please leave a comment below and let’s keep talking!

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Catherine Mong’ina is the Founder and CEO of E-Technology Africa, a digital marketing agency based in Nairobi, Kenya offering social media, S.E.O, website and app development services. She works closely with B2C and B2B businesses providing digital marketing content that gains social media attention and increases you search visibility.


  1. I have gone through your post. There is the new feature of multisite that is very helpful for organisations that want to public a number of websites under wild card sub domains. You have one wordpress installation and publish upto millions of subdomains from that single installation. I like this article though and the effort you are making to improve our industry.

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